Thursday, October 1, 2009

What It's Really All About?

Sometimes in the hurry of it all, we forget what its really about. What is it really about anyway? It is about being grateful and simply experiencing the joy that comes from sincerely appreciating everything. Let us realize that with such a fast paced life and the glitz and glamour of wanting it all, it sometimes can be hard to enjoy and appreciate the simple things every day. Perhaps its that we do not appreciate as often as we should. Appreciation is the very essence of personal and business success. How do you show appreciation?

The secret is in building relationships. Building relationships is what success on any business level is all about, no matter what time of year it is. How do you build strong relationships? Start with a smile. It is free and works wonders.. Always be genuine and sincere with clients. Never sell them your product. I realize that this sounds odd because as a business owner this is what you do, sell. Remember why it is that you patron the places you patron. Most likely you shop there because you know that these businesses are not simply selling you a product. They are helping you solve your problem and simply care. Make your clients part of your business. Clients are the main reason for my business. Without them I do not exist. So simply scheduling some special events, writing handwritten thank you notes, fun contests, blog and more really help in creating word of mouth and build a sense of community that people want to belong to. These are just some ways to building relationships in your organization. Do a little cause marketing. Host an auction event and offer some items from your business and invite other surrounding businesses to get involved. This auction can add as part of your holiday party. You will make it more memorable, create entertainment and make people feel good about doing good deeds.

Launching a new product this year. Offer free samples at a party. It could be casual. Take this time to get up close and connect with everyone in your organization. Wait until New Year's to thank your clients. You could offer tips to sweep out the old and create great fortune in the coming year. Write handwritten notes to all of your clients and schedule to have them delivered on New Year's Eve. Hand written notes are a great gesture throughout the year. Send them healthy snack gift baskets instead of chocolates and the other high calorie stuff we eat too much of during the holidays. Trust me they will be glad you gave them something crunchy like popcorn or pretzels. This last tip is really for you. Remember to focus on what is important to you and always be genuine and sincere. Take some time and reflect on what is important to you? Maria Shriver's book," Just who will you be", is a great short read to help you gain some perspective if you need it.

For more marketing tips and other ways to network please visit ExpressionableShopping,com and click on the gift etiquette blog. Happy holidays!

Hello I am Mireya owner of ExpressionableShopping.com, an online gift boutique that features gifts for life' s occasions. I hope to conquer the corporate markets of event specialists and mortgage/realtor companies by helping people build the right relationships and express the best intentions. Shop now at ExpressionableShopping.com

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